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Ebykr celebrates classic and vintage lightweight bicycles through provocative imagery and opinion. Ride along with us.
About Ebykr
Ebykr celebrates classic and vintage lightweight bicycles through provocative imagery and opinion. Ride along with us.
Source: Gallica (Bibliothèque nationale de France), L'Officiel du cycle, du motocycle et du camping, 3 May 1952, N° 18, page 44; ark:/12148/bd6t54182062z. Source gallica.bnf.fr / BnF.
| Marque | Velox |
|---|---|
| Type | Advertisement |
| Year | 1952 |
| Publisher | Velox |
| Country | France |
| Language | French |
| Pages | 1 |
| Source | Gallica (Bibliothèque nationale de France), L'Officiel du cycle, du motocycle et du camping, 3 May 1952, N° 18, page 44; ark:/12148/bd6t54182062z. Source gallica.bnf.fr / BnF. |
| Credit | Ebykr archive; Bibliothèque nationale de France |
| Identifier | Gallica (BnF) ark:/12148/bd6t54182062z/f44 |
| Transcription | Transcribed by eye |
Reference
"Velox 1952 Advertisement: Prestine Velox puncture-repair outfits and kits, with the stickiest of rubber solutions, on a dark panel with a squeezed tube." L'Officiel du cycle, 1952. Ebykr, https://ebykr.com/library/velox-1952-advertisement-necessaires-prestine-velox/.
Wikipedia
{{cite magazine |title=Velox 1952 Advertisement: Prestine Velox puncture-repair outfits and kits, with the stickiest of rubber solutions, on a dark panel with a squeezed tube |magazine=L'Officiel du cycle |date=1952 |language=French |url=https://ebykr.com/library/velox-1952-advertisement-necessaires-prestine-velox/ |via=Ebykr |access-date=}}"VELOX" La plus collante DES DISSOLUTIONS VOUS PRÉSENTE SES NÉCESSAIRES RÉPARATION "PRESTINE VELOX" NÉCESSAIRE COMPLET POUR LA RÉPARATION AVEC LES PIÈCES PRESTINE VELOX SANS DISSOLUTION ET SANS ESSENCE POUR LA RÉPARATION IMMÉDIATE DES CHAMBRES À AIR IL FAUT EMPLOYER LA POCHETTE "VELOX" "VELOX" TOUTES LES QUALITÉS DE L'EXCELLENTE DISSOLUTION "VELOX" PRESTINE-VELOX NÉCESSAIRE POUR GARAGES PRESTINE-VELOX …
— Page 1 —
“VELOX”
La plus collante
DES DISSOLUTIONS
VOUS PRÉSENTE
SES NÉCESSAIRES RÉPARATION
“PRESTINE VELOX”
NÉCESSAIRE COMPLET
POUR LA RÉPARATION
AVEC LES PIÈCES
PRESTINE VELOX
SANS
DISSOLUTION
ET SANS ESSENCE
POUR LA
RÉPARATION
IMMÉDIATE
DES CHAMBRES À AIR
IL FAUT
EMPLOYER
LA
POCHETTE “VELOX”
“VELOX”
TOUTES LES
QUALITÉS DE
L’EXCELLENTE
DISSOLUTION
“VELOX”
PRESTINE-VELOX
NÉCESSAIRE
POUR
GARAGES
PRESTINE-VELOX
S’EMPLOI[illisible]
SANS ESSENCE
RÉPARATION IMMÉDIATE
RÉPARATION IMMÉDIATE
DES CHAMBRES
À AIR
VÉLO
PRESTINE-VELOX
[illisible]
SANS DISSOLUTION
INDÉCOLLABLE
PRESTINE
FEUILLE ANGLAISE
VÉRITABLE
FEUILLE GOMMÉE
[illisible] préparée POUR LA RÉPARATION
VELOX
NÉCESSAIRE POUR
LA RÉPARATION
DES CHAMBRES
À
AIR
PRESTINE
TOUTES
LES QUALITÉS
DE L’EXCELLENTE
DISSOLUTION
VELOX
PRESTINE PRESTINE
TOILE GOMMEE
Specialement preparee
“VELOX”
Employez les Nécessaires
MOTO N°4
PRESTINE-VELOX
TROUSSE
PRESTINE
VELOX”
N°3
[A full-panel advertisement in black and white, framed by a thin black rule. Inside, a large dark halftone panel carries reversed-out white line drawings of puncture-repair outfits, all drawn from the products with their labels shown. At the upper left a squeezed tube lettered “VELOX” in ornate capitals within quotation marks lies at a slant with a ribbon of rubber solution curling from its open nozzle beside the loose cap. Beside it a white box set with a script slogan, “La plus collante”, in outlined letters with a shadow, over lines of wide-spaced slanted capitals, interrupts the dark ground; its last line, in larger slanted type, is the name of the outfit in quotation marks. Below at the left are an oval tin seen from above with an oval label, a small upright packet with a diagonal band, and a tall cylindrical tin with a diagonal label. At the right are a closed flat tin with a lid label and below it an open flat tin with two crossed tire levers and round patches set above it, then a second open tin with a rolled strip and a tube, and a third open tin, at the lower right, with a lid reading “TROUSSE PRESTINE” and a perforated rubber card. At the lower left a larger open tin shows its lid and inside a tube of “TOILE GOMMEE”, patches and a rolled card. The fine lettering on the packages is small and partly blurred. A light vertical strip runs down the right-hand side of the panel inside the black frame. There is no firm address, no artist signature and no agency mark.]
[This advertisement shares page 44 of L’Officiel du cycle with advertisements for Fourets, Spécialités TA and Spécialités TA, each held here as its own record, and one for Vickers.]
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