Picard-Fayolle 1951 Advertisement — Cycles for Road, Touring and Racing, and the J.A.C. 51 Cyclomoteur

— Page 1 —
PICARD-FAYOLLE
vous recommande

Ses CYCLES
route, tourisme, course
et
Son CYCLOMOTEUR
Type J. A. C. 51
équipé avec moteur VAP 4

Renseignez-vous auprès de ses Représentants

Documentation sur demande aux :
Établissements PICARD-FAYOLLE
42, Rue du Vernay, SAINT-ÉTIENNE (Loire)

[A ruled text-only advertisement in a thin single frame. The name “PICARD-FAYOLLE” spans the top in very large condensed capitals with a slight shadow. Below it the lines step down the panel in mixed type: “vous recommande” in a light sans serif, “Ses CYCLES” and “Son CYCLOMOTEUR” in bold italic and heavy capitals, the model line “Type J. A. C. 51” and “équipé avec moteur VAP 4” in bold sans serif, then a short double rule. A line of light type and a thin rule lead to the dealer block, with an italic line, the firm name in condensed capitals and the address in light roman. There is no drawing and no signature.]

[This advertisement shares its unnumbered page of L’Officiel du cycle with advertisements for Pertuisot clutch and engine repairs, the Ballis cyclomoteur and the Alma motorcycle.]