Les fabrications Cholain — L’Officiel du cycle, 19 September 1953, Toe Clips, Locks, Tools and Accessories for Bicycle Dealers

From L’Officiel du cycle, du motocycle et du camping, 19 September 1953, N° 39, the paper’s Salon number du Cycle at the Porte de Versailles, page 71: ‘Les fabrications Cholain’: toe clips and straps, anti-theft cadenas, Quick pedal fixers, free wheel remover, saddlebag and workshop tools, new spoke wrench, articulated wrench, red mudguard lamp AC; figure of the clamp wrench. The title, headings, captions and lists are transcribed as printed; the text is summarized in Ebykr’s words, and the page images carry it in full.

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Les fabrications CHOLAIN

[Ebykr summary; the article’s text is not reproduced. The house of Cholain, of Paris, is known to all cycle dealers (Vélocistes) for the multiplicity of its cycling products. The magazine says it will limit itself to a quick reminder of the toe clips and straps with Gérardin quick buckle, the anti-theft padlocks (cadenas antivol), the Quick pedal fixers (fixe-pédale), the free wheel removers (démonte-roue libre), the saddlebag and workshop tools, and the firm’s general tooling for the cycle dealer. It then insists in particular on the novelties produced by this active specialist, given as a dashed list:]

— le serre-rayons, clé à rayons d’atelier en bronze d’aluminium, pour vélo, vélomoteur et moto ;

[An engraving in a ruled box follows the first item; see the description below.]

— la pince articulée, clé à ergot à double usage pour contre-écrou de pédalier de direction, outil très pratique et d’adaptation instantanée ;
— le feu rouge AC pour garde-boue, à lumière concentrée, de coloris assortis.

[A column notice with one illustration. The heading “Les fabrications CHOLAIN” is set at the upper right in bold roman type with the firm name in capitals, and the body is in italic serif type with the firm names Cholain, Gérardin and Quick in roman. In the middle, a line engraving in a thin ruled rectangle shows two hand tools of the same pattern side by side, drawn with fine hatching: each is a flat clamp with a round opening that closes round a ring, a slotted screw at its pivot, and a long handle with a break in the middle to show its length, the left one with its jaw closed round the ring and the right one with its jaw open. No caption, signature, address or price appears. A small open ring ornament sits alone below the last line.]