Cholain November 1952 Advertisement — The clé à ergot, one wrench with two uses for pedal and headset locknuts

— Page 1 —
NOUVEAUTÉ
CLÉ A ERGOT

CLÉ A PINCE INSTANTANÉE POUR CONTRE-ECROUS DE PEDALIER
ET DE DIRECTION

UNE SEULE CLÉ !
DEUX USAGES !!

Cette clé permet de ser-
rer instantanément les
contre-écrous de pédalier
et de direction.

POUR CONTRE-ÉCROUS
DE DIRECTION ET DE PÉDALIER

ACIER CÉMENTÉ ET TREMPÉ Épaisseur 5 [illisible]

La puissance de la pince articulée est fonction de la résistance rencontrée ;
plus cette dernière est grande, plus le serrage est fort.
La clé est en acier dur, cémenté de 5 m/m d’épaisseur. Les pièces en sont
interchangeables. En vente chez tous les commissionnaires.

FABRICANTS

Ets A. CHOLAIN, 111, rue des Fauvelles, à COURBEVOIE (Seine) DEF. 47-25

[A ruled advertisement in black and white with a heavy rule along the bottom and right edges. “NOUVEAUTÉ” in bold slanted capitals sits above “CLÉ A ERGOT” in tall, narrow, spurred capitals at the upper left. A full-width line in condensed bold capitals names the wrench, and “UNE SEULE CLÉ ! DEUX USAGES !!” in bold spaced capitals stands to its left. Two views of the same pivoting clamp wrench are drawn in line engraving with fine hatched shading: at the left a hinged ring-shaped jaw closes round a circular opening, and at the center right a second jaw with a notched, finely knurled inner edge opens around a smaller circle; each is pinned with a slotted screw to a long flat handle shown broken in the middle to shorten it. A short text paragraph in spaced sans-serif sits at the upper right, and small captions in light capitals with underlines, “POUR CONTRE-ÉCROUS DE DIRECTION ET DE PÉDALIER” and “ACIER CÉMENTÉ ET TREMPÉ”, lie to the right of the lower drawing. A centered paragraph in light sans-serif runs below the drawings, followed by “FABRICANTS” in small bold capitals and the firm line “Ets A. CHOLAIN” with its address in heavy condensed capitals, ending in a small two-line telephone number at the right. No signature or agency mark appears.]

[This advertisement shares page 66 of L’Officiel du cycle with advertisements for Pivo, Sova and Éclair, each held here as its own record, and one for AC.]