Torpedo 1954 Advertisement — Single-Speed, Two-Speed and Three-Speed Freewheel and Brake Hubs

— Page 1 —
MOYEUX ROUE LIBRE ET FREIN

Torpedo
D’ORIGINE

F&S
Schweinfurt
Torpedo
[illisible]ystem Sachs
D.R.P.
Torpedo

un modèle
pour
chaque usage

Torpedo MONOVITESSE
pour bicyclettes
et Vélosolex

Torpedo 2 VITESSES

Torpedo 3 VITESSES

ETABLISSEMENTS WILLIAM DUMONT
DISTRIBUTEURS EXCLUSIFS
VENTE EXCLUSIVE AUX CONSTRUCTEURS ET AUX GROSSISTES
11, RUE CHALGRIN – PARIS – XVIe
TÉL. : KLÉ. 68-10

[A ruled advertisement in black set landscape across the page. A dotted halftone field angled at the left carries “Moyeux roue libre et frein” in bold italic sans-serif capitals on a cream strip and “Torpedo” in a large heavy black script with a swash underline enclosing “D’origine” in spaced capitals. Below it a pen drawing shows a Torpedo coaster-brake rear hub lying on its side, with spoke flanges, a sprocket at one end and the brake arm at the other; the barrel is lettered “F&S Schweinfurt”, “Torpedo”, “…ystem Sachs” and “D.R.P.” round a small winged emblem, and “Torpedo” again on the brake arm. “un modèle pour chaque usage” is lettered in a heavy black brush script at the upper right, and three black tablets with “Torpedo” in white script name the single-speed, two-speed and three-speed models in light spaced sans-serif. A black band at the foot carries the distributor, Établissements William Dumont, and its Paris address in white condensed capitals. No artist’s signature is visible.]

[This advertisement shares page 60 of L’Officiel du cycle with advertisements for André Bertin and Spirax, each held here as its own record.]