Marcel Guillen June 1951 Advertisement — Sliding Decals in Your Marque and Standard Pockets for Cycles

— Page 1 —
NOS
DÉCALCOS
A LA
MARQUE,
EN GLISSANTÉ
DUPLEX &
SIMPLEX

MARQUEZ VOS MACHINES AVEC LA

DECALCOMANIE

des Ets MARCEL GUILLEN
S.A.R.L. 45, RUE LEPIC (18e) MON : 58-10

NOS
POCHETTES
SPÉCIALES
POUR CYCLES
NOS
STANDARDS
Echantillon
Prix s/demande

[A wide, low ruled advertisement in black and white, framed by a thin rounded border that breaks at the top and foot. In the center a black banner with the invitation in cream capitals ends in a downward arrow that points at the word “DECALCOMANIE”, set in very large black condensed capitals with a shaded edge. Beneath it the firm name is set in bold capitals with a smaller “des Ets” before it, and the address with the Paris district and the telephone line runs under that. At each side a black card is drawn tilted, as a packet with a curled paper corner at the top and the foot, holding cream capitals; the left card lists the transfers offered and the right card the packets, with two lines of slanted lowercase at its foot. No artist signature or monogram is visible.]

[This advertisement shares its unnumbered page of L’Officiel du cycle with advertisements for Argaud, VBF, Mazoyer, Verrerie Stéphanoise, Répar-Witt, Maxi-Car, Brasobloc, Mistral, F.B.L. and Indéca, each held here as its own record, and one for the Var tool catalog.]