Marcel Guillen September 1953 Advertisement — Transfers to mark machines with the marque, Duplex and Simplex, with packets for cycles

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NOS
DÉCALCOS
A LA
MARQUE,
EN GLISSANTE
DUPLEX &
SIMPLEX

MARQUEZ VOS MACHINES AVEC LA

DECALCOMANIE

des Ets MARCEL GUILLEN
S.A.R.L. 45, RUE LEPIC (18e) MON : 58-10

NOS
POCHETTES
SPÉCIALES
POUR CYCLES
NOS
STANDARDS
Echantillon
Prix s/demande

[A wide, low advertisement in black and white within a rounded ruled frame with openings at the upper corners. In the center a black panel bears the line “MARQUEZ VOS MACHINES AVEC LA” in white capitals, with a small downward arrow leading to the word “DECALCOMANIE” in very large, tall, narrow, heavily shaded capitals whose letters vary in height and overlap. Below it “des Ets MARCEL GUILLEN” and the address are set in bold sans-serif capitals. At each side stands a tilted black card drawn as an open booklet with a curled corner, one reading as a stack of capital lines about transfers and the other about packets, both lettered in white and set at an angle, the right one ending in two italic lines. No signature or agency mark appears. No text from the reverse of the leaf shows through.]

[This advertisement shares page 198 of L’Officiel du cycle with advertisements for Ruche, Brasobloc, MDL and IEP, each held here as its own record, and others for S.E.R., Cellier et Pouly, G.B., F. Barbe and Bolland.]