Larpenteur October 1954 Advertisement — Pennant Holders, Saddlery and Fittings for Cycles and Motor Machines

— Page 1 —
— FÉTICHES —
PORTE-FANIONS
avec boule ou fétiche
FANIONS — MUSETTES
CASQUETTES — COURROIES

Marque
Deposee

LARPENTEUR
25, rue Singer PARIS. AUT. 63-94

TABLIERS MOTO
PROTÈGE-MAINS
PARE-JAMBES — CHASUBLE PLASTRON
COUVRE-SELLES — DESSUS DE SELLES

SELLERIE pour CYCLES, CYCLOMOTEURS, VÉLOMOTEURS, MOTOS, SCOOTERS

[A very wide, short ruled advertisement in black and white, framed by a single rule with a double rule at the right edge. At the far left a thin line drawing shows a tall slender pole standing on a small fitting, topped by a tiny elephant figure. Beside it, in the left half, “— FÉTICHES — PORTE-FANIONS” is set in heavy wide sans-serif capitals, with “avec boule ou fétiche” in smaller type and two lines of letterspaced capitals beneath. In the center a loose line drawing of a stretched, leaping human figure with long arms and legs, drawn in a few thin strokes with a small head at the top, carries two arrows labeled “Marque” and “Deposee” in a small script; the firm’s name “LARPENTEUR” in heavy condensed capitals forms its base, with the address and telephone number under it and a rule below. At the right of center “TABLIERS MOTO PROTÈGE-MAINS” is in heavy wide capitals above two lines of lighter capitals listing further articles. Along the foot a line in large condensed capitals names the types of machine. At the far right a line drawing shows a rounded sleeve-shaped guard with a few short shading strokes and an open dark end. No signature or agency mark is visible.]

[This advertisement shares page 216 of L’Officiel du cycle with advertisements for Marcel Guillen, La Vipère, Mulin and Choillot, each held here as its own record, and others for Rotoisson horns for motor machines, Cellier et Pouly grips and connecting-rod parts, the magazine’s own subscription notice, Usai cork clutch discs, R.G. cylinder-reboring tools, Rivory braids and cords and the Syndicat Général’s membership appeal.]