E.D 1953 Advertisement — The CMB Magnetic Speedometer and the D2 Drive, down to the Bicycle

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COMPTEURS E.D

Nouveau Compteur Magnétique CMB
Nouveau Démultiplicateur D2
pour
Scooters · Cyclomoteurs · Vélos

Ensembles disponibles pour
PEUGEOT : “BIMA”
fourche télescopique
●
MOTOBÉCANE : “MOBYLETTE”
luxe et standard
●
SOLEX : “VÉLOSOLEX”
●
LAMBRETTA : SCOOTER
et Cyclomoteurs
de marques diverses
à fourches télescopiques
et standard
●

Demander Schémas de montage, Tarifs et Catalogues à :
C·E·C·A Distributeur
12, Rue Henri-Chevreau
PARIS-20e – MEN. 08-03

PUB. S.O.S.P.

[A boxed advertisement in black and white with rounded corners at the upper left and a heavy black shadow band along the right and foot. The heading COMPTEURS E.D stands across the top in very heavy slab capitals, with the product lines in bold decorated roman and script capitals beneath. A list of cycle and scooter makes and models at the left is set in a hand-lettered script and a light sans-serif face, separated by round bullets. At the right a large line drawing shows the front of a bicycle with handlebar, headlamp, front wheel and telescopic fork, with a small speedometer head on the handlebar stem joined by a cable to a drive housing at the hub; a conical beam of ruled lines rises from a circle to the upper left of the drawing. At the lower left a halftone drawing of a drive gearbox with a lever, set in a hexagonal frame, is joined by a black arrow to the hub of the front wheel. The distributor’s name and address stand in white lettering on the black foot band, and the vertical credit PUB. S.O.S.P. runs up the right margin. No artist signature is visible.]

[This advertisement shares page 68 of L’Officiel du cycle with an advertisement for Wippermann, held here as its own record.]