Dilecta 1952 Advertisement — Touring, cyclotouring and racing cycles, with VAP-DT and Poulain cyclomoteurs

— Page 1 —
★ CYCLES

– Tourisme
– Cyclotourisme
– Course

Dilecta
LE BLANC (INDRE)

★ CYCLOMOTEURS

Moteur ” VAP-DT ” 49 cc.
Moteur POULAIN, 2 vitesses, 49 cc.
Moteur POULAIN 85 cc.
(2 vitesses fourches télescopiques)

” Toutes les côtes sans pédaler ”

[A ruled advertisement in black and white between a heavy rule at the top and another at the foot, text only. At the upper left a star stands beside the word “CYCLES” in heavy sans-serif capitals inside a small box drawn with a thin rule on its left and top and bottom edges; below it three short lines, each led by a dash, list “Tourisme”, “Cyclotourisme” and “Course” in a light roman face. Across the middle of the panel the name “Dilecta” is written in a large flowing script with thick and thin strokes, rising from the lower left to the upper right, with a long underline stroke running beneath it. Under the rising name, in small spaced capitals set on the same slant, stand “LE BLANC” and “(INDRE)”. At the right a star precedes “CYCLOMOTEURS”, set in heavy capitals in a second box; below it three lines of roman type give the engine makes and capacities, the last with a parenthetical second line. The panel closes with a line of bold italic type in quotation marks across its full width. No drawing and no signature are visible.]

[This advertisement shares page 52 of L’Officiel du cycle with advertisements for Helyett and J. Baron, each held here as its own record, and one for Agent M. Dutac.]