Ateliers du Dorlay May 1952 Advertisement — Special tubes for cycles and cyclomoteurs, stampings, elastic forks, bottom-bracket shells and fork heads, in type only

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TUBES SPÉCIAUX
pour Cycles et Cyclomoteurs

PIÈCES DÉCOUPÉES ET EMBOUTIES
pour Vélos, Cyclomoteurs
et Motocyclettes

FOURCHES ÉLASTIQUES
pour Cyclomoteurs et Vélomoteurs

Boîtes de pédaliers
Têtes de fourches
Tubes filetés etc…

AUX

ATELIERS du DORLAY

Siège social : 42, Cours Marin, L’Horme Tél. 23
Usines : 27, rue Sauzéa, Grand-Croix (Loire) Tél. 70

[A ruled advertisement, text only, in a single thin black rectangular frame. The type is centered and stacked in three groups divided by short horizontal rules. “TUBES SPÉCIAUX” at the head is set in heavy extended sans-serif capitals, with “pour Cycles et Cyclomoteurs” beneath it in a light slanted sans-serif. The second group opens with “PIÈCES DÉCOUPÉES ET EMBOUTIES” in bold sans-serif capitals, followed by two lines of the light slanted face, the second line pushed to the right. The third group opens with “FOURCHES ÉLASTIQUES” in the same heavy capitals, followed by one light slanted line. After a last short rule, three product lines in a light upright sans-serif step from left to right, ending with “Tubes filetés etc…”. A small bold “AUX” sits above the firm’s name, “ATELIERS du DORLAY”, set in large condensed bold capitals across the full width, with “du” in lowercase. The two address lines at the foot, headquarters and works with telephone numbers, are set in a bold sans-serif with the words “Siège social :” and “Usines :” in slanted type. There are no drawings, no signature and no agency mark.]

[This advertisement shares page 42 of L’Officiel du cycle with advertisements for Sova, Persib-Lux and Aimé Ledin, each held here as its own record.]