Vista c.1977 Advertisement — The Dynamic Duo

Advertisement 1977 (est.) 1 page United States

Source: Disraeli Gears (Mike Sweatman), "Bicycling 1977 - Vista advert". Bicycling, 1977.

About this document

MarqueVista
TypeAdvertisement
Year1977 (estimated)
PublisherVista
CountryUnited States
LanguageEnglish
Pages1
SourceDisraeli Gears (Mike Sweatman), "Bicycling 1977 - Vista advert". Bicycling, 1977.
CreditMike Sweatman, Disraeli Gears
IdentifierPermalink https://www.disraeligears.co.uk/site/bicycling_1977_-_vista.html
TranscriptionTranscribed by eye

Transcription

THE DYNAMIC DUO. The Criterium and Pacer. Two Vista ten speeds that combine high quality with low price. Now, there's a dynamic duo. Both the Pacer and Criterium are equipped with gear usually reserved for more expensive bikes, including: center pull brakes, hooded levers, safety extension levers and rat trap pedals. Both Pacer and Criterium …

Read the full transcription (1 page)

[An illustrated night skyline with two crossing searchlight beams above a photograph of two drop-handlebar bicycles, one silver and one red, standing on an orange floor.]
THE DYNAMIC DUO.
The Criterium and Pacer. Two Vista ten speeds that combine high quality with low price. Now, there’s a dynamic duo.
Both the Pacer and Criterium are equipped with gear usually reserved for more expensive bikes, including: center pull brakes, hooded levers, safety extension levers and rat trap pedals. Both Pacer and Criterium come equipped with Sun Tour derailleurs. The Criterium even has a cotterless gear crank.
And because we offer two styles of the same basic bike, you get a choice of prices. Ask the Vista dealer listed in your yellow pages. He can match you with the bike that fits your budget.
Oh, yes, the Pacer comes in robin’s egg blue and robin’s breast red. The Criterium comes in Bat black and silver. Kind of reminds you of another dynamic duo, doesn’t it?
VISTA
The Getaway Bike

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