Prym May 1952 Advertisement — Prym specialties for the cycle: pedals, luggage carriers, motorcycle footrests and warning bells, in reversed type

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Ateliers Roger Poullain
Rue Pierre-Curie, LES MUREAUX (S & O) Tél. : Meulan 490

MARQUE
PRYM
DÉPOSÉE

Les Spécialités pour le Cycle

PÉDALES
PORTE-BAGAGES
REPOSE-PIEDS MOTO
TIMBRES AVERTISSEURS

PUB. S.O.S.P

[A ruled advertisement in white on a solid dark ground, framed by a thin double rule. The firm’s name stands across the head in bold sans-serif capitals with a white rule beneath it, followed by a line of address and telephone in lighter lettering. At the center an oval holds the word PRYM in heavy condensed capitals, with the words “MARQUE” above and “DÉPOSÉE” below set along the curve of the oval. Two outlined bands in the shape of wings extend from the oval to left and right, carrying the words “Les Spécialités” and “pour le Cycle” in a light hand-lettered script. Four lines of large bold sans-serif capitals fill the lower half and list the products. A tiny vertical line of type, “PUB. S.O.S.P”, runs up the right margin inside the frame. No drawing, signature or artist’s mark appears, and no text from the reverse of the leaf shows through.]

[This advertisement shares page 56 of L’Officiel du cycle with advertisements for Marvel, Gourgaud, Mistral and Guttacoll, each held here as its own record, and others for Driot, Selles Reydel and Gallet.]