Packson June 1951 Advertisement — The Packson Perfection freewheel drawn as a sun for all cyclists, with a girl on a carrier and racing riders in numbered bibs below

— Page 1 —
un Soleil qui luit…

… pour
tous les
CYCLISTES

PACKSON
PERFECTION

Les FORGES du LIGNON, Boën-sur-Lignon (Loire)

[A ruled advertisement in black line drawing on a single panel with a heavy rounded black border. A freewheel cluster seen face-on is drawn as the sun, with hatched shading on its teeth and the words “PACKSON PERFECTION” curved around its hub; long curved rays spread out from it across the whole panel. A dark ribbon arcs over the top of the freewheel carrying the hand-lettered words “un Soleil qui luit…” in cream lettering. At the right a dark rounded block holds “… pour tous les CYCLISTES”, the first words in script and “CYCLISTES” in tall condensed capitals. Across the bottom, beneath the rays, a crowd of cyclists is drawn in line and solid black: at the left a girl waves from the carrier of a bicycle ridden by a woman, with a second rider close behind her; at the right three racing cyclists seen from behind wear bibs numbered 4, 10 and 12, with a lone rider far off in the middle. The artist’s initials “R.F.” stand at the lower left of the drawing. Below the border a narrow ruled box holds the firm’s name and address in one line of bold sans-serif type.]

[This advertisement shares page 18 of L’Officiel du cycle with advertisements for Hutchinson, Brampton and Perry, each held here as its own record.]