Holdsworth 1931 Advertisement — Alpacas, Shorts & the Star Twill Bag

Cycling, 17 July 1931.
— Advertisement —
PARKER TRAVELLED LIGHT
for he wrote me:—”I am going on a Camping Tour on Friday, so please send me an Athletic Slip and a Touring Towel.”
You may not be quite such a Spartan as Parker—I hope you’re not—so some of the following will interest you:—
ALPACAS—
GENT’S Tailormade—
TOURING ALPACAS in Grey or Russet-Brown. Cut with yoke and half-belt at back. Three pockets with buttoned flaps .. .. .. .. .. 16/11
ALPACA JACKETS in Black, Grey or Brown. Three pockets, well cut and well finished .. .. 12/6
AND for the LADIES—
Smartly cut ALPACA JACKETS, three-quarter length, in Nigger, Navy or Grey. Two patch pockets .. 12/6
BLAZERS for Gents and Ladies.
For Gents in Blue Flannel, whilst the Ladies have the choice of Blue, Nigger or Grey. Cut easy under the arms. Single-breasted .. .. .. .. .. 15/6
CYCLING SHIRTS.—Collars are cut specially deep so as to lie easily over the coat collar. Two Pleated Pockets. All shirts also have Pleated back and so give thorough freedom across shoulders.
SILK CAMBRIC “SUNHUE” FABRIC.—The Finest Egyptian Sakel yarn in attractive Sand Shade .. .. .. .. .. 6/11
TWILL MATERIAL.—Grey, Khaki or Black. All guaranteed vat dyes, selected to tone with Shorts, thoroughly reliable cloth .. .. .. 5/11
FINE COTTON TAFFETA.—Khaki Remarkable value. Light and cool .. 3/11
SPARE COLLARS.—Open-neck shirts usually wear out at the back of the collar. I have now spare collars for the shirts, as above, which are ready to be sewn on in the place of the worn-out collar .. .. .. Each 1/-
TOURISTS’ PYJAMAS.—Will roll up very small and only weigh few ounces.
Mercerised Poplin, weight only 11 ozs. .. .. 9/11
Single fold, self-dyed Cambric, weight only 10 oz. .. .. 6/6
SHORTS.
Gent’s—with Belt loops and brace buttons, hip pocket with flap, two side pockets, double seat and spare seat patch.
Grey or Navy Flannel, specially hard wearing, giving miles of wear .. .. .. .. .. 10/6
Khaki or Black Drill, Government Dyes, will wear and wash well .. .. .. .. .. 7/6
Light Khaki Drill—no double seat .. .. 3/9
Velvet Cord Shorts, dark Brown .. .. 12/6
Ladies’—Very well cut, buttoned fastenings on both sides, much more comfortable than the more usual elastic. Hip pocket. Grey, Navy or Nigger Flannel .. .. 10/6
Good Khaki Drill .. .. .. .. 5/6
FOR THE LADIES.
Mercerised and Limbric Shirt Over-Blouses. In popular Sand Shades. You will be delighted with these serviceable Blouses.
They will wash well, and can be worn either with collar over coat-collar or without a Jacket.
S.S.W., S.W., or W. sizes .. 6/11
EYESHADES.—Good large size, Green or Amber Celluloid .. 1/-
COTTON PEAKED RACING CAPS, good peak .. .. 1/3
COTTON CAPS with Celluloid Peaks, Black or White .. 2/3
8/11 STAR TWILL BAG
12 x 8 x 5 in.
Two pouches, 8 x 5 x 1½ in. Leather patch at back, base and 1 in. up front. Saddle straps pass around cape stiffener—impossible to break away. Cape straps. VORTEX Fitting to keep out all wet and dust.
SPECIAL TWILL BAG, 10 x 8 x 5. 1 Pouch, Cape Straps, Vortex .. 5/6
Also BAGS in Rexine and Leather
TUBULARS IN STOCK.
I take special pains to see that you get your tyres in time for your race—but please don’t forget to quote size.
THE FIFTY. Weight 14½ ozs. Very popular amongst the fastest men. Smooth Band (as illustrated) or File Band.
Thread 21/- Silk 27/6
Skin Sides 1/9 extra.
No. 3 ROAD RACING. 17 ozs. only.
Thread 22/6 Silk 29/-
PYTHON (Constrictor) 17/6. Really wonderful value. A fast tyre.
Also stocked—
TABUCCHI’S Ambra 17/6 Super Fifty 21/-
Stocked in ½ sizes in Tan, you can get the ROUGH STUFF to order (about 10 days) in Black Grain Leather—just the same quality as the Tan. This is the full specification
No wonder they are the most popular touring shoe. There’s a LADIES’ ROUGH STUFF as well.
The ROUGH STUFF SHOE. 17/6
Made from Rich Tan (Black to order) Grain Leather with Narrow sewn welt (all sizes to 9 will fit 3[…] in. pedal). Apron-front based on Norwegian Ski-Boot design. Stiffened back. Good solid heel and sole. Will keep out the wettest weather and stand up to the hardest wear.
YOU CAN HAVE A SUIT MADE FOR THE BANK HOLIDAY IF YOU SEND YOUR ORDER BY MONDAY NEXT. Patterns, etc., sent you BY RETURN.
LADIES’ CLUBGIRL RATIONALS.—Any style desired. Made to Measure.
Hard-wearing Gabardines .. .. 40/11
Woollen Tweeds .. .. .. .. 47/6
Berwick Tweeds .. .. .. .. 62/6
GENTS’ PLUS FOUR SUITS with Lounge, “Comfycut,” or Comfort Pleated Jacket. Made to measure.
Berwick Tweeds, 65/- Ascot Tweeds, 50/-
Standard .. 46/- Popular .. 42/6
Stock Sizes 5/- cheaper.
W. F. HOLDSWORTH
Write 121, Lennard Rd., BECKENHAM, Kent
‘Phone: 4461 Sydenham.
EVERYTHING post free.
CALL AT
5, Thesiger Road, PENGE, S.E.20 (Continuation Green Lane)
185, Markhouse Road, WALTHAMSTOW, E.17
132, Lower Richmond Road, PUTNEY, S.W.15 (Near Putney Bridge)
[A boy in a blazer and shorts stands with his bicycle at the upper right. The Star twill bag with a rolled cape, a tubular in cutaway and the Rough Stuff shoe run through the middle, and the woman in the Rational suit by her signpost and the man in plus fours by his signpost close the page at either corner.]