Maxi-Car November 1951 Advertisement — Maxi and Maxi-Car Hubs for Bicycles and Tandems

— Page 1 —
MOYEUX
POUR
VELOS-TANDEMS
CYCLOMOTEURS
•
MOYEUX
avec ou sans
FREIN-TAMBOUR
MAXI
et
MAXI-CAR

Établissements
E. DEPALLE
S. A. R. L.
CAPITAL 7.000.000
43, Rue
Francis – Baulier
St-ÉTIENNE

[A ruled advertisement in black and white, a tall narrow panel in a single frame line, text only with no drawing. “MOYEUX” stands at the head in very large heavy slab-serif capitals, followed by lines in condensed sans-serif capitals, a round bullet and a second “MOYEUX” in bold sans-serif. “MAXI” in widely spaced heavy slab-serif capitals and “MAXI-CAR” in condensed heavy capitals are set one above the other with a small bold “et” between them. A short rule separates them from the firm’s name and address, which are centered in lighter sans-serif type with the name “E. DEPALLE” enlarged. No signature or agency mark is visible.]

[This advertisement shares page 48 of L’Officiel du cycle with advertisements for Birdo, Cadres Gloria, Cycles Singer, Bufflier, Prym and JB, each held here as its own record, and one for the export house J. Burin des Roziers.]