Les selles et tan-sad Idéale — L’Officiel du cycle, 1 October 1955, the Professionnel Racing Saddle and the Models of 1955

From L’Officiel du cycle, du motocycle et du camping, 1 October 1955, N° 20, the paper’s special number before the Salon du Cycle at the Porte de Versailles, page 199: “Les selles et tan-sad IDÉALE”: racing saddle n° 52 Professionnel, models 25, 50, 75 and 100 with luminous rear, the n° 27 Course Junior saddle for children’s bicycles, a children’s tan-sad, a two-seat tan-sad for motos; two drawings. The title, headings, captions and lists are transcribed as printed; the text is summarized in Ebykr’s words, and the page images carry it in full.

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Les selles et tan-sad IDÉALE

[Ebykr summary; the article’s text is not reproduced. The notice calls Idéale an old firm that is always young and says it keeps making the models that built its reputation while adding improvements and new models to its many products. The famous n° 52 Professionnel course saddle has won the Belgian market, which the author calls an international market if ever there was one. This model, like all the professional-type models treated, is presented in a plastic bag and delivered with a numbered guarantee voucher.]

[Ebykr summary, after the first drawing. The models 25, 50, 75 and 100 are now printed in several hundred thousand examples, and the author says one need only look at the roads to see it. The luminous rear, an exclusive feature of the marque, makes Idéale saddles easy to recognize. A latest model, also for children, who are more and more the “rois de la petite Reine”, is the model n° 27 course Junior, described as new in this category and giving a certain distinction to children’s bicycles. The children’s tan-sad, with safety straps, is delivered in all colors and is much appreciated by the small ones and by their parents.]

[Ebykr summary, after the second drawing. Idéale has several models in preparation that will be shown at the Salon 1955. As a last-minute item the notice reports that a fine two-seat tan-sad for motorcycles has appeared and that its picture is shown above; the luminous AR (rear) and the very large surface of this saddle are noted.]

[A single narrow column of editorial text with two framed drawings between the paragraphs. The heading “Les selles et tan-sad IDÉALE” is in bold roman capitals and lower case, aligned to the right. The running text is mostly italic with some phrases in bold roman. The first drawing, in a thin black rectangular frame, shows a racing-style saddle with a black leather top seen from the front and slightly above, a nickel-colored rim plate carrying the lettered name plate “IDÉALE” and two rivet holes, and two large coil springs below the rear with a clamp bracket between them. It is drawn in line engraving with stippled shading. The second drawing, in a similar thin black frame and much wider, shows a long two-seat motorcycle saddle in dark leather with light piping and white stitching, a raised divider seam across the middle, and a small oval Idéale badge at the left end. It is drawn in stippled shading with fine line work. The signature “Rebour” is in the lower right corner of the second drawing, in a stylized hand with slanted strokes either side. A few letters in the first and second paragraphs are rubbed or broken. There is no street address or telephone number in the notice, and no text from the reverse of the leaf shows through.]