Gnutti September 1952 Advertisement — The Quick-Release Hub of Bobet and the Stella Team

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BOBET et toute l’équipe STELLA
sont équipés avec le
MOYEU A BLOCAGE RAPIDE

GNUTTI

La célèbre marque italienne

qui produit également :

des moyeux extra-légers
des pédaliers sans clavettes ” Cotterless ”
jeux de direction, jeux de pédaliers

qui sont présentés au Salon : HALL du CYCLE — Stand 220

Distributeurs exclusifs pour la France et les Colonies

Ets J.-E. CANETTI & Cie
16, rue d’Orléans, Neuilly-sur-Seine – MAI. 54-00

[An upright ruled advertisement in black on the cream stock, the panel closed by a thin rule. The opening lines are set in letter-spaced roman capitals and a small roman, with the product line in heavy condensed capitals below. The brand name is set in very large bold sans-serif capitals inside a heavy black frame with rounded corners. Below it a quick-release hub is drawn as a fine line engraving, seen from the side with the axle horizontal: the shell with its two drilled flanges, the threaded body and the lock ring at the right, a conical nut at the left end of the skewer, and the quick-release lever lying along the top of the right-hand end, its blade lettered “GNUTTI”; the drawing carries the engraver’s monogram, the letters D and R combined inside an upright box, under the right-hand flange. “La célèbre marque italienne” is set in bold italic, and the list of further products follows in a light sans-serif, with “Cotterless” between inverted commas. The Salon, hall and stand line and the distributors’ line in bold italic close the body, the latter with a rule under it, and the distributor’s name is set in heavy roman capitals with the address and telephone beneath. No second color is used, and nothing shows through from the reverse of the leaf.]

[This advertisement shares page 114 of L’Officiel du cycle with advertisements for Canetti and Rigid, each held here as its own record, and one for the Aurora two-seat saddle.]