Choillot October 1954 Advertisement — Trailers for Cycles, Motorcycles and Scooters since 1930

— Page 1 —
REMORQUES pour CYCLES, MOTOS, SCOOTERS

TOUS MODÈLES pour
Transport marchandises
Tourisme
Camping

Spécialistes
depuis 1930

Demandez catalogue
et condition aux :
Ets CHOILLOT
CONSTRUCTEURS

67-69, rue de Chenove
DIJON (Côte-d’Or)

[A wide ruled advertisement in black and white, framed by a single heavy rule. Two flat black silhouettes, with no interior line work, show the product in use. At the left a woman with her hair in a high tuft sits upright on a scooter with a small step-through body and a fender over the front wheel, towing a low open trailer with a single wheel. At the right a man in profile rides a small motorcycle with a headlamp and spoked wheels, towing a trailer with a slatted rail and a spare wheel mounted on its side. The head line “REMORQUES pour CYCLES, MOTOS, SCOOTERS” is in heavy condensed capitals across the top. The central block lists the uses in lighter condensed type, with “Spécialistes depuis 1930” in italic at the upper right. The request for a catalog and the firm’s name and trade description are at the lower left, with the firm’s name in bold capitals, and the street address and city are set in wide letterspaced type at the lower center. No signature or agency mark is visible.]

[This advertisement shares page 216 of L’Officiel du cycle with advertisements for Marcel Guillen, La Vipère, Mulin and Larpenteur, each held here as its own record, and others for Rotoisson horns for motor machines, Cellier et Pouly grips and connecting-rod parts, the magazine’s own subscription notice, Usai cork clutch discs, R.G. cylinder-reboring tools, Rivory braids and cords and the Syndicat Général’s membership appeal.]