Bourrin Frères 1951 Advertisement — The Hiry’s Triple and Quadruple Freewheel

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ROUE LIBRE ” HIRY’S ”
TRIPLE ET QUADRUPLE DENTURE
A ROULEMENT ANNULAIRE

BREVETÉE S. G. D. G.
ET DANS TOUS LES PAYS

BOURRIN Fres, 14, r. Basse-des-Rives, St-Étienne

[A ruled advertisement in black and white. Under the headline in large roman capitals and two lines of bold italic capitals, a large, finely shaded engraving fills the panel: a four-sprocket freewheel seen at an angle, its body ring lettered “DÉMONTAGE” with arrows, “BREVETÉ”, “S.G.D.G.” and “HIRY’S”. The patent lines are set vertically in bold sans-serif capitals, “BREVETÉE S. G. D. G.” reading upward at the left of the drawing and “ET DANS TOUS LES PAYS” reading upward at the right. The firm’s name and address run across the foot in condensed bold roman. No signature or agency mark. Text from the reverse of the leaf shows through faintly.]

[This advertisement shares page 106 of L’Officiel du cycle with advertisements for Le Chemineau and Cholain, each held here as its own record, and one for Geno helmets.]