VAR April 1957 Advertisement — All Your Motorcycle and Cycle Tools

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TOUT VOTRE OUTILLAGE MOTO ET CYCLE…

Plus de 800 sortes d’OUTILS et de CLÉS spéciaux en magasin

Envoi gratuit du Catalogue complet

VAR
6, RUE PASTEUR – PARIS XIe
ROQ. 03-88 – Métro St-Ambroise

[A long band of workshop tools is drawn in white on black across the page, among them a bearing tool, valve and spoke tools, a chain rivet extractor, a flywheel puller, a two-leg puller, pliers and wrenches, several marked with the VAR name, with the slogan running in a light strip through the middle. A white starburst at the right leads into a slanted light panel carrying the VAR name in heavy black capitals and its Paris address, and the black triangle in the far right corner prints solid, with no lettering visible on it in this copy.]

[This advertisement shares page 39 of L’Officiel du cycle with an advertisement for Indéca, held here as its own record, and others for the Harnaud trim for the Vélosolex and Turino cycling shoes, below the magazine’s own insurance notice.]