Simsac 1955 Advertisement — The Duo Two-Place Folding Saddle for the Motorcycle and the Range of Saddlebags

— Page 1 —
Position
ouverte

S.I.M.S.A.C.

Manufacture
de sacoches
pour cycles et motos

Sièges arrière
Porte-juniors
Pare-brise
Gants
Tabliers
Manchons

UNE NOUVEAUTÉ SENSATIONNELLE DANS LA MOTO

Le nouveau siège biplace – Extensible et réglable à poignée rentrante télescopique

SELLE SIMSAC ” DUO ” (modèle déposé)

SIMSAC
Seul fabricant
70bis, Grande-Rue-Franche
SURY-LE-COMTAL
(Loire) – Téléph. : 43

Position
fermée

[A wide ruled advertisement in black and white with a thin outer border. Two halftone photographs show the same dark, upholstered two-person saddle with light piping along its seams and a curved tubular loop projecting from the rear. In the upper photograph, labeled “Position ouverte” at its left, the saddle is extended and a tall tubular handle rises from its middle; in the lower photograph, labeled “Position fermée” at its right, the saddle is shortened and the handle is folded away. Between the two photographs a heading in underlined bold italic capitals, “UNE NOUVEAUTÉ SENSATIONNELLE DANS LA MOTO”, sits above a line of condensed sans-serif text and the product name “SELLE SIMSAC ” DUO “” in heavy sans-serif capitals, followed by “(modèle déposé)” in small type. A ruled box at the upper right holds “S.I.M.S.A.C.” in large condensed capitals above a centered list of products. A ruled box at the lower left holds “SIMSAC” in heavy capitals above the maker’s address and telephone number. No artist’s signature or agency mark is visible.]

[This advertisement shares page 110 of L’Officiel du cycle with an advertisement for Jonghi.]