Gallet 1953 Advertisement — Gallet, Adga and Very-Best-Club Saddles

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Si vous désirez PRÉSENTATION et QUALITÉ
exigez de vos fournisseurs
les Selles, Tan-sads, Sacoches et Casques

fabrication
« GALLET »

Selles pour bicyclettes,
MARQUES :
GALLET, ADGA, VERY-BEST-CLUB,
dans tous modèles et marques cuir très fort et ferme, clair naturel glacé,
montures cadmiage brillant.

[A ruled advertisement in black and white, a horizontal panel inside a single heavy frame. The top lines are set in a mix of light italic-style sans-serif and heavy condensed capitals, with “PRÉSENTATION” and “QUALITÉ” in the boldest type. At the lower left the maker’s name “GALLET” stands in wide heavy capitals between guillemets, with the brand names “GALLET, ADGA, VERY-BEST-CLUB” in letter-spaced bold capitals across the foot. At the right a leather saddle is drawn from the side in fine halftone, with a round oval badge on the flank reading “ADGA” and a large coiled spring at the rear and a second spring at the nose, both resting on a flat metal frame with a clamp nut. The badge’s smaller lines are [illisible]. No address appears, and no artist signature is visible. No text from the reverse of the leaf shows through.]

[This advertisement shares page 130 of L’Officiel du cycle with advertisements for Cholain and Cholain, each held here as its own record, and others for Var circlip pliers for auxiliary engines, S.O.S.P. repair cards and the Gallet tan-sads for the motorcycle trade.]