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Courson 1951 Advertisement — A Beam of Advantages: Headlamp, Dynamo and Rear Lights
Source: Gallica (Bibliothèque nationale de France), L'Officiel du cycle, du motocycle et du camping, 6 October 1951, Numéro spécial du Salon 1951, page 50; ark:/12148/bd6t541928909. Source gallica.bnf.fr / BnF.
About this document
| Marque | Courson |
|---|---|
| Type | Advertisement |
| Year | 1951 |
| Publisher | Courson |
| Country | France |
| Language | French |
| Pages | 1 |
| Source | Gallica (Bibliothèque nationale de France), L'Officiel du cycle, du motocycle et du camping, 6 October 1951, Numéro spécial du Salon 1951, page 50; ark:/12148/bd6t541928909. Source gallica.bnf.fr / BnF. |
| Credit | Ebykr archive; Bibliothèque nationale de France |
| Identifier | Gallica (BnF) ark:/12148/bd6t541928909/f49 |
| Transcription | Transcribed by eye |
Transcription
Ce faisceau d'avantages... LE PHARE COURSON élégant et très éclairant LA DYNAMO COURSON puissante et silencieuse LE FEU ROUGE visible sous tous les angles LE FEU ROUGE ET CATADIOPTRE combiné extrêmement lumineux ...fait le succès des éclairages électriques COURSON LA PERFECTION DE L'ÉCLAIRAGE COURSON NOUS PERMET DE LE GARANTIR 2 ANS
Read the full transcription (1 page)
— Page 1 —
Ce faisceau
d’avantages…
LE PHARE COURSON
élégant et très éclairant
LA DYNAMO COURSON
puissante et silencieuse
LE FEU ROUGE
visible sous tous les angles
LE FEU ROUGE
ET CATADIOPTRE
combiné extrêmement lumineux
…fait le succès des
éclairages électriques
COURSON
LA PERFECTION DE L’ÉCLAIRAGE COURSON NOUS PERMET DE LE GARANTIR 2 ANS
[A full-page advertisement on a solid black ground. At the left, a small white line drawing of a racing bicycle with its headlamp throws a long pale wedge of light across the page; in the beam stand four halftone photographs of the products, one above another: the bullet-shaped Courson headlamp on its bracket, the bottle dynamo, a ribbed rear lamp and a combined rear lamp and reflector with a faceted lens. From each product a white rule runs right to its name in white condensed capitals and its slogan in white italic script. The headline is in white brush script at the upper left and its close in white condensed type at the lower left; below them the Courson logotype in white, its letters set inside a large reversed “C” with an S-shaped stroke, and the guarantee line in spaced white capitals along the foot. At the upper right corner, a small agency mark in white: a “PS” monogram (the P over the S) in an upright oval, with the number “169” below it. Faint show-through of text columns from the other side of the leaf appears in the pale beam; it is not part of this advertisement.]
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