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Atax 1955 Advertisement — Two Quality Marks under One Label
Source: Le Cycle, n° 18-19, 13 August 1955, page 32; from a PDF of the issue in Eric Anschutz's files, stamped "VÉLO CYCLO" by its unidentified maker.
About this document
| Marque | Atax |
|---|---|
| Type | Advertisement |
| Year | 1955 |
| Publisher | Ets Gros & DFV |
| Country | France |
| Language | French |
| Pages | 1 |
| Source | Le Cycle, n° 18-19, 13 August 1955, page 32; from a PDF of the issue in Eric Anschutz's files, stamped "VÉLO CYCLO" by its unidentified maker. |
| Credit | Ebykr archive |
| Transcription | Transcribed by eye |
Transcription
ATAX Deux marques de qualité réunies sous un label unique MARQUE MONDIUS DAUPHINOISE DE FABRICATION VELOCIPEDIQUE DFV POTENCE GARANTIE Etabts GROS & D F V 30, RUE ORSEL, OULLINS (RHÔNE)
Read the full transcription (1 page)
— Page 1 —
ATAX
Deux marques de qualité réunies sous un label unique
MARQUE
MONDIUS
DAUPHINOISE DE FABRICATION VELOCIPEDIQUE
DFV
POTENCE GARANTIE
Etabts GROS & D F V
30, RUE ORSEL, OULLINS (RHÔNE)
[A drawing of a dropped racing handlebar clamped in its stem, set between two trademarks: a globe wrapped in a MONDIUS banner and a heart-shaped DFV badge that itself pictures a handlebar and stem. The ATAX name in large capitals over a curved bar heads the box, beside a script line saying that two quality brands are joined under one label.]
[This advertisement shares page 32 of Le Cycle with advertisements for Prophète, Lambert et Cagnon, Beborex, Le Chemineau and La Vipère, each held here as its own record, and others for L’Antivol GB locks and Cagnion light-alloy mudguards.]
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