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About Ebykr
Ebykr celebrates classic and vintage lightweight bicycles through provocative imagery and opinion. Ride along with us.
Source: L'Officiel du cycle, du motocycle, du camping et des sports, N° 24, 23 November 1957, page 36; scan of the issue from Cycle Memory (Mémoire du Cycle), Collection privée F.
| Marque | Usines de Lardy |
|---|---|
| Type | Advertisement |
| Year | 1957 |
| Publisher | Usines de Lardy |
| Country | France |
| Language | French |
| Pages | 1 |
| Source | L'Officiel du cycle, du motocycle, du camping et des sports, N° 24, 23 November 1957, page 36; scan of the issue from Cycle Memory (Mémoire du Cycle), Collection privée F. |
| Credit | Ebykr archive |
| Identifier | Permalink https://cyclememory.org/fr/search-coll-list.php?collectionID=325&docID=B-1-0000001011 |
| Transcription | Transcribed by eye |
NEW STAR Exceltoo RMM MOYEUX USINES DE LARDY =Boën-sur-Lignon=
— Page 1 —
NEW STAR
Exceltoo
RMM
MOYEUX
USINES DE LARDY
=Boën-sur-Lignon=
[A shield divided by a diagonal band carries three brand names: “NEW STAR” in condensed capitals on a dotted upper field, “Exceltoo” in a looping script on the light band and “RMM” in condensed capitals on a dotted lower field; the lettering beside it names hubs and the factory.]
[This advertisement sits on page 36 of L’Officiel du cycle, at the foot of the magazine’s editorial on the new tax on two-wheelers.]
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