About Ebykr
Ebykr celebrates classic and vintage lightweight bicycles through provocative imagery and opinion. Ride along with us.
Rochet 1951 Advertisement — Rochet, the Bicycle of France
Source: Gallica (Bibliothèque nationale de France), L'Officiel du cycle, du motocycle et du camping, 6 October 1951, Numéro spécial du Salon 1951, page 62; ark:/12148/bd6t541928909. Source gallica.bnf.fr / BnF.
About this document
| Marque | Rochet |
|---|---|
| Type | Advertisement |
| Year | 1951 |
| Publisher | Rochet |
| Country | France |
| Language | French |
| Pages | 1 |
| Source | Gallica (Bibliothèque nationale de France), L'Officiel du cycle, du motocycle et du camping, 6 October 1951, Numéro spécial du Salon 1951, page 62; ark:/12148/bd6t541928909. Source gallica.bnf.fr / BnF. |
| Credit | Ebykr archive; Bibliothèque nationale de France |
| Identifier | Gallica (BnF) ark:/12148/bd6t541928909/f61 |
| Transcription | Transcribed by eye |
Transcription
Sans cesse améliorée Rochet La Bicyclette de France Vous invite à consulter sa nouvelle gamme Visitez notre Stand no 34 au Parc des Expositions Consultez-nous ! ROCHET, Boîte postale 116, Brive USINE à Malemort (Corrèze) - MAGASINS de VENTE : - 47, Rue de Réaumur, Paris 113, Avenue de Saxe, Lyon
Read the full transcription (1 page)
— Page 1 —
Sans cesse améliorée
Rochet
La Bicyclette de France
Vous invite à consulter
sa nouvelle gamme
Visitez notre Stand no 34
au Parc des Expositions
Consultez-nous !
ROCHET, Boîte postale 116, Brive
USINE à Malemort (Corrèze)
– MAGASINS de VENTE : –
47, Rue de Réaumur, Paris
113, Avenue de Saxe, Lyon
[A quarter-page typographic advertisement in black on cream inside a thin ruled frame, with no picture. The name “Rochet” stands in very large bold script; the rest is set in a mixture of bold roman, bold italic and a light sans-serif, the slogan “La Bicyclette de France” in bold italic. Several letters are broken in the printing (the t of “Consultez”, the rr of “Corrèze”, the r of “Brive”). No signature or agency mark. Show-through of a drawing and text columns from the other side of the leaf is visible over the ground; it is not part of this advertisement.]
[This advertisement shares page 62 of L’Officiel du cycle with an advertisement for Arthur Hérold, held here as its own record, and one for the Camille Foucaux cyclomoteur.]
Ebykr presents this material for research and education. If you hold rights to it or notice an ownership issue, please contact us and we will respond promptly.