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Ebykr celebrates classic and vintage lightweight bicycles through provocative imagery and opinion. Ride along with us.
About Ebykr
Ebykr celebrates classic and vintage lightweight bicycles through provocative imagery and opinion. Ride along with us.
Source: Gallica (Bibliothèque nationale de France), L'Officiel du cycle, du motocycle et du camping, 19 September 1953, N° 39, page 192; ark:/12148/bd6t54201159j. Source gallica.bnf.fr / BnF.
| Marque | Rex |
|---|---|
| Type | Advertisement |
| Year | 1953 |
| Publisher | E.M.A.F. |
| Country | France |
| Language | French |
| Pages | 1 |
| Source | Gallica (Bibliothèque nationale de France), L'Officiel du cycle, du motocycle et du camping, 19 September 1953, N° 39, page 192; ark:/12148/bd6t54201159j. Source gallica.bnf.fr / BnF. |
| Credit | Ebykr archive; Bibliothèque nationale de France |
| Identifier | Gallica (BnF) ark:/12148/bd6t54201159j/f191 |
| Transcription | Transcribed by eye |
Reference
"Rex 1953 Advertisement: Rex brakes with blocks and spare parts, from Lyon." L'Officiel du cycle, 1953. Ebykr, https://ebykr.com/library/rex-1953-advertisement-freins-a-tasseaux/.
Wikipedia
{{cite magazine |title=Rex 1953 Advertisement: Rex brakes with blocks and spare parts, from Lyon |magazine=L'Officiel du cycle |date=1953 |language=French |url=https://ebykr.com/library/rex-1953-advertisement-freins-a-tasseaux/ |via=Ebykr |access-date=}}EMAF FREINS " REX " FREINS A TASSEAUX PIÈCES DÉTACHÉES 51, rue Gondolière — LYON
— Page 1 —
EMAF
FREINS ” REX ”
FREINS A TASSEAUX
PIÈCES DÉTACHÉES
51, rue Gondolière — LYON
[A ruled advertisement in black and white, a wide low panel. At the left an oval emblem is printed white on black: the interlocked capitals E, M, A and F are drawn as heavy white letters, the M standing above the A, set against a dark ground cut with fine curved white lines like wood grain. At the right, inside a thin rectangular frame, “FREINS ” REX “” stands in heavy shaded roman capitals, with the quotation marks printed as curled double marks. Below it “FREINS A TASSEAUX” and “PIÈCES DÉTACHÉES” are set in light, widely spaced sans-serif capitals, the second line indented. A short rule with a central round dot divides them from the address line, “51, rue Gondolière — LYON”, set in bold wide type with “LYON” in capitals. No signature is printed.]
[This advertisement shares page 192 of L’Officiel du cycle with advertisements for Vitus, Idéale, LAM and Pivo, each held here as its own record, and one for F. Usaï.]
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