Perry 1950 Advertisement — The Deux Étoiles Freewheel and Coaster Hub

— Page 1 —
LE MOYEU A ROUE LIBRE
ET A FREIN
PERRY
★ DEUX ÉTOILES ★
COMPORTE TOUS LES DERNIERS
PERFECTIONNEMENTS

PERRY
ENGLAND

EN VENTE CHEZ VOTRE FOURNISSEUR HABITUEL

500405

[A ruled advertisement in black and white set as a wide strip, its frame broken at the upper right where the heading runs into it. At the left a detailed line engraving shows a rear hub in three-quarter view: a threaded axle end and locknut, two drilled flanges, a barrel cut open to show the mechanism within, a sprocket at the far end and a curved brake arm with a split clip, the arm lettered “PERRY” over “ENGLAND” between two stars; a small word engraved on the locknut cannot be read. At the right “LE MOYEU A ROUE LIBRE ET A FREIN” runs in spaced condensed capitals over “PERRY” in very large heavy condensed capitals, “DEUX ÉTOILES” in bold capitals between two stars and a line on the latest improvements in a light sans-serif. “EN VENTE CHEZ VOTRE FOURNISSEUR HABITUEL” is set in spaced capitals along the foot. The number “500405” is printed vertically in the left margin, a reference or agency number rather than a signature. No artist’s signature appears. Faint text from the reverse of the leaf shows through the background.]

[This advertisement shares its unnumbered page of L’Officiel du cycle with advertisements for Gourgaud, Marcel Guillen, Packson, Pédawlastic, Cyclometer, Éclair, Durex, Mephisto and A.C.O., each held here as its own record, and others for Le Briochin soft soap, clutch parts from the Consortium des Pièces Standard, Ondulex piston rings, Sodalium regrinding and welding, Deleau parts for Donnet and Simca cars, Morinière repair parts, L’Autocatalogue of motorcycle tuning data, Ramaget leather bags for motorcycles and Genay used radiators and grilles.]