Mazoyer June 1950 Advertisement — Luxury Frames, Handlebars, Bends, Stems and Rims

— Page 1 —
MANUFACTURE DES
CADRES DE LUXE

GUIDONS — CINTRES
POTENCES

Spécialité de JANTES
alliage léger haute résistance
CORPS TUBULAIRE

Éts MAZOYER, 13, Rue Thiollière — St-ÉTIENNE

[A ruled advertisement in black and white, text only, within a single thin frame. “MANUFACTURE DES CADRES DE LUXE” fills the head in large heavy slab-serif capitals, with “DES” and “DE” set smaller. Under a rule, “GUIDONS” and “CINTRES” stand at either side of a short rule in bold slab-serif capitals, and “POTENCES” is centered between two rules on the line below. The rim specialty follows in a bold rounded sans-serif with “JANTES” heavier, then “CORPS TUBULAIRE” in small slab-serif capitals. A rule divides off the foot line, which names Éts Mazoyer, 13, rue Thiollière, Saint-Étienne in a sans-serif with the firm’s name in bold. No drawing, signature or agency mark appears. Faint text from the reverse of the leaf shows through the panel.]

[This advertisement shares its unnumbered page of L’Officiel du cycle with advertisements for Argaud, Birdo, Choillot, CAMCL and Neiman, each held here as its own record, and others for spare parts for Peugeot vélomoteurs and motorcycles and the Derny motorized bicycle.]