Les moyeux Maxi et Maxi-Car — L’Officiel du cycle, 19 September 1953, Drum-Brake Hubs and Roller-Bearing Hubs from Saint-Étienne

From L’Officiel du cycle, du motocycle et du camping, 19 September 1953, N° 39, the paper’s Salon number du Cycle at the Porte de Versailles, page 82: les moyeux Maxi et Maxi-Car: drum-brake hubs for bicycles and tandems and Maxi-Car roller-bearing hubs, with a photograph of two hubs. The title, headings, captions and lists are transcribed as printed; the text is summarized in Ebykr’s words, and the page images carry it in full.

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Les moyeux MAXI et MAXI-CAR

[Ebykr summary; the article’s text is not reproduced. The notice says that the Établissements E. Dépalle, of Saint-Étienne, founded in 1916, have specialized for twenty years in making drum-brake hubs (moyeux à frein-tambour) for bicycles and tandems. The Maxi drum brakes won the main technical-competition trials held before 1939. The vogue of the cyclomoteur has allowed the firm to launch several hub models that fit the various combinations of the constructors. The house, said to be remarkably run by MM. Bessière, father and sons, also makes the specialties of cyclo-touring: the Maxi-Car hubs with annular bearings (moyeux à roulements annulaires), which distinguished themselves once more in the last Paris-Brest and back by taking the first places among the randonneurs in the men’s bicycle, men’s tandem and mixed tandem classes.]

[An editorial notice of a trade magazine, with a photograph set into the left of a two-column text block. The heading “Les moyeux MAXI et MAXI-CAR” runs across the head at the right in bold roman type, with the two mark names in capitals. An opening paragraph spans the full width, and below it the text narrows to the right-hand part of the column, set in italic type with the firm and director names in upright roman and small capitals, and wraps round the picture before running full width again at the foot. The picture is a tall rectangle with a solid black ground, a halftone or heavily screened engraving in pale tones, showing two hub assemblies. At the top a drum-brake hub with a torque arm and a brake lever stands beside a separate small end flange with an axle stub, and below it a second hub with a similar arm and lever stands beside a large toothed chainwheel mounted on a splined shaft, seen face-on and pierced with a ring of round holes. No caption, no signature, no artist mark and no address block appear.]