Le Faon 1951 Advertisement — Tents, Backpacks and Bicycle Saddlebags

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La Couture Industrielle
Société à responsabilité limitée au capital de 750.000 francs

55, rue Chevalier-Désiré — MONTREUIL-sous-BOIS (Seine)
Métro Croix-de-Chavaux — Tél. : AUR. 20-83

TENTES TOUS MODÈLES
SACS A DOS — SACOCHES DE VÉLOS
MATÉRIEL LÉGER POUR CAMPING
TENTE POUR CAMP FIXE ET CAMPEURS AUTO
ÉQUIPEMENT DE COLONIES DE VACANCES

Marque déposée “Le Faon”
DEVIS SUR DEMANDE

[A ruled advertisement in black and white, a wide panel with a thin black border, text only with no drawing. The firm’s name stands across the top in large bold script capitals. Beneath it a line of small roman type gives the company status and capital, then the street address and town sit at the left and right in two lines, with the metro stop and telephone line below. The main block of five lines in spaced roman capitals, the first in heavier type, is flanked at both sides by a pair of tall black vertical bars. Two closing lines, one in bold italic and one in spaced capitals, sit at the foot. No artist signature or monogram is present.]

[This advertisement shares page 27 of L’Officiel du cycle with advertisements for Claverie-Sport cyclists’ shoes, Rob compressors and Oryap saddlebags.]