Hurtu September 1953 Advertisement — Hurtu cycles in stock and made to measure, credit through agents, and motorized machines

Advertisement 1953 1 page France

Source: Gallica (Bibliothèque nationale de France), L'Officiel du cycle, du motocycle et du camping, 19 September 1953, N° 39, page 196; ark:/12148/bd6t54201159j. Source gallica.bnf.fr / BnF.

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About this document

MarqueHurtu
TypeAdvertisement
Year1953
PublisherHurtu
CountryFrance
LanguageFrench
Pages1
SourceGallica (Bibliothèque nationale de France), L'Officiel du cycle, du motocycle et du camping, 19 September 1953, N° 39, page 196; ark:/12148/bd6t54201159j. Source gallica.bnf.fr / BnF.
CreditEbykr archive; Bibliothèque nationale de France
IdentifierGallica (BnF) ark:/12148/bd6t54201159j/f195
TranscriptionTranscribed by eye

Transcription

EN CYCLES de série au sur mesures VENTE à CRÉDIT par nos agents HURTU EN MOTORISÉS du 48 cc. au 175 cc. 104, rue de Castagnary, PARIS (15e)

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— Page 1 —
EN CYCLES
de série
au sur mesures
VENTE à CRÉDIT par nos agents

HURTU

EN MOTORISÉS
du 48 cc.
au 175 cc.
104, rue de Castagnary, PARIS (15e)

[A ruled advertisement in black and white, a very wide and low strip framed by a thin rule with a heavy shadow bar along the right side and foot. The panel is divided in three. At the left “EN CYCLES” is set in widely spaced light sans-serif capitals, with “de série” and “au sur mesures” in lowercase beneath and a line in bold italic small type at the foot. At the center “HURTU” is drawn in large, rough, brush-stroke capitals leaning to the right, with white streaks cut through the black and long pointed strokes projecting from the first letter and the last. At the right “EN MOTORISÉS” is set in widely spaced capitals, with the two engine-size lines in lowercase and the street address in bold condensed type at the foot. No drawing of a machine and no signature is printed.]

[This advertisement shares page 196 of L’Officiel du cycle with advertisements for Paturaud and Fonlupt, each held here as its own record, and others for Ferrand, Larpenteur and Yvars Maurice.]

More from Hurtu

Hurtu cycles poster attributed to Eugène Ogé: a mustached man in a red jacket, a white waistcoat and dark trousers rides a bicycle down a sunlit Paris avenue with the Arc de Triomphe, a fountain and strolling figures behind him, with Cycles Français HURTU Paris at the upper left, Exposition Universelle 1889 Membre du Jury Hors Concours at the right and HURTU, HAUTIN & DILIGEON, CONSTRUCTEURS at the footHurtu c.1890 Poster — Ogé (attributed), Cycles FrançaisPoster on a yellow ground: HURTU in huge red capitals with black shadows across the top, DILIGEON & Cie at the left, a woman in a black dress with puffed sleeves, a white bow at the throat and a straw hat with a feather rides a bicycle down a winding white road that cuts through the yellow, with 54, Rue St Maur · PARIS · 33, Bd Sébastopol across the footHurtu 1895 Poster — Diligeon & Cie, the Woman in BlackWide poster with an Art Nouveau frame of white roses on a pale ground: HURTU in large red letters at the lower left, a woman in a long white dress and a hat with a dark stole holding a bicycle at the right, an avenue behind her with a red open car carrying passengers, cyclists and carriages and the Arc de Triomphe in the distance, Cie DES AUTOS ET CYCLES above the title, 29, AV. DE LA Gde ARMÉE · PARIS below it and the signature V. LORANT-HEILBRONN 03 at the lower rightHurtu 1903 Poster — Lorant-Heilbronn, Cars and Cycles on the AvenueHurtu advertisement from L'Officiel du cycle, 14 November 1953, page 136: a ruled advertisement in black and white, a long narrow horizontal strip with a thin rule above, a heavy black bar below and a thick rule at the right edge.Hurtu 1953 Advertisement — Cycles in Series or Made to Measure, and Motor ModelsPoster in blue, green and red: HURTU in huge dark brown italic capitals edged in yellow across the top with HURTU, HAUTIN & DILIGEON in red and PARIS in blue beneath, a woman in a red jacket and a straw hat with a red bow seen from the side beside a black bicycle with a rolled cape on the handlebars looking out over a lake and snowy mountains, a small boy in a white sailor suit and a yellow straw hat on a second bicycle at the right waving a white handkerchief, and 54, RUE St MAUR – 33, Bd SÉBASTOPOL in blue capitals at the footHurtu Poster (1890s) — Hautin & Diligeon, the Lake and the Boy in the Sailor Suit

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