Dunois September 1953 Advertisement — J.D.F. specialties: Mistral pumps, toe clips and luggage racks, and cyclomoteur covers

— Page 1 —
SPÉCIALITÉS J. D. F.

POUR CYCLES & MOTOCYCLES

SALON DU CYCLE
Stand n° 19

NOS MARQUES

POMPES MISTRAL
LUXE, LAITON CHROMÉ POLI
RADIEUSE – SPORT
RADIEUSE-LAITON
RADIEUSE – ALU

CARTERS ” ALU – DUR ”
CAPOTS pour CYCLOMOTEURS

PORTE-BAGAGES, CALE-PIEDS, REPOSE-
PIEDS, ACCESSOIRES DIVERS

[A ruled advertisement in black and white, text only, framed by a thin rule with a heavy black shadow bar along the left and lower edges. At the upper left “SPÉCIALITÉS” in narrow condensed capitals stands beside “J. D. F.” in larger, heavier condensed capitals, underlined by a long rule. Below and to the right “POUR CYCLES & MOTOCYCLES” is in bold condensed capitals between two rules, with “SALON DU CYCLE” in small wide capitals and “Stand n° 19” in bold type set under it at the right. “NOS MARQUES” in bold italic capitals stands at the left. The product list is set flush right in a mix of weights: “POMPES” in light capitals beside “MISTRAL” in very heavy capitals, a line in light capitals, the three “RADIEUSE” names in bold capitals with the last in light type between pairs of short double rules, then “CARTERS” in light capitals beside “ALU – DUR” in bold capitals in quotation marks, and a light line below. A solid black dot separates this from the final two lines in light capitals, the second of which is flanked by pairs of short double rules. There is no drawing, no firm address, no signature and no agency mark.]

[This advertisement shares page 154 of L’Officiel du cycle with advertisements for Solida and Maxi-Car, each held here as its own record, and one for Terry.]