Baby-Nop 1954 Advertisement — The Baby-Nop convertible child seat: a safety carrier for a bicycle or cyclomoteur, a pushchair, a chair and a light cart

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« BABY-NOP »
Breveté S. G. D. G.

FORMULE INÉDITE
d’un SIÈGE pour ENFANT
à USAGES MULTIPLES

BABY-NOP peut être utilisé comme :
PORTE-BÉBÉ de sécurité,
pour vélo ou cyclomoteur ;
POUSSETTE pour la promenade ;
CHAISE pour enfant, utilisable
chez vous ou en voiture ;
CHARRETTE légère,
pour les courses et le marché.

Éts NOPPEL, 5, Bd des Bains, THONON (Hte-Savoie)

[A ruled advertisement in black and white inside a thin rectangular frame, illustrated entirely in light line drawings. At the upper left a woman in sunglasses rides a bicycle with a small child seated on a rear carrier seat, among trees. At the upper right a child holding a lollipop sits strapped on a wooden rush-seated chair. The title « BABY-NOP » is in heavy roman capitals with “Breveté S. G. D. G.” in small italic beneath a short rule, and the headline below is in sans-serif capitals. The center shows a large exploded drawing of the product: a curved padded seat with a striped back and a strap, a bent hook frame, a long handle with a footrest, a small two-wheeled pushchair chassis with a wire basket body drawn as a lattice. At the lower left a woman walks in a park pushing a child in a pushchair; at the lower right a woman shops at a market stall pushing a basket cart. Between them the list of uses is set in condensed capitals and bold roman, with the firm name and address in heavy condensed type across the foot. No artist signature is visible.]

[This advertisement shares page 100 of L’Officiel du cycle with advertisements for Henri Gauthier and D’Alessandro, each held here as its own record, and one for Souriau & Cie.]