L’Auto-décor 1955 Advertisement — Water-Slide and Varnish Transfers, Sleeves and Badges for Frames

— Page 1 —
MAISON ET FABRICATION FRANÇAISES

l’Auto-décor

APPLICATION INSTANTANÉE
APPLICATION INSTANTANÉE

FABRICATION POUR APPLICATION A L’EAU
(EN GLISSOIRE) OU AU VERNIS. EN STOCK :
MANCHONS ET ÉCUSSONS, POCHETTES
ASSORTIES. SUR COMMANDE : REPRODUC-
TION DE TOUS MODÈLES. DEVIS GRATUITS.

Références de 1er ordre

PEUGEOT — MOTOBÉCANE
ALCYON — MÉTROPOLE
ARLIGUIE – MERCIER – LA PERLE
FAUSTO-COPPI, etc…

Pour tous renseignements
Consultez-nous !

MANUFACTURE DE
52 DÉCALCOMANIES INDUSTRIELLES 52
Av. de la RÉPUBLIQUE – XIe – Métro : PARMENTIER – Tél. : ROQ. 46-80

[A wide ruled advertisement printed in red and black on a cream ground. At the upper left a line of italic capitals reads “MAISON ET FABRICATION FRANÇAISES”. The firm’s name, “l’Auto-décor”, spans the upper right in large red brush-script lettering, with thin black rules running through it and a black wedge beneath. At the left stands a large red disc holding a line drawing of a figure in an Uncle Sam costume seen from behind: a tall hat patterned with stars, a dark tailcoat lettered “APPLICATION INSTANTANÉE” across the shoulders and striped trousers. He holds a sheet of paper in one hand and stands before a white park bench whose backrest also carries “APPLICATION INSTANTANÉE” in reversed lettering. The right column sets the description in spaced sans-serif capitals, then a heading in black script, “Références de 1er ordre”, a centered list of five firm names and a closing line in handwriting-style script. Along the foot “MANUFACTURE DE” sits above “DÉCALCOMANIES INDUSTRIELLES” in red condensed capitals, flanked by a large black “52” at each end, with the address line in black beneath. A small vertical S.O.S.P. agency mark shows at the left edge. No artist’s signature is visible.]

[This advertisement shares page 108 of L’Officiel du cycle with advertisements for Moreau and Le Motocyclo.]