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About Ebykr
Ebykr celebrates classic and vintage lightweight bicycles through provocative imagery and opinion. Ride along with us.
Source: Chronicling America, Library of Congress. The Evening Star (Washington, D.C.), 1948-12-22, page B-12. The advertisement is cropped from the newspaper page; digitized by Library of Congress.
| Marque | Shelby |
|---|---|
| Type | Advertisement |
| Year | 1948 |
| Publisher | The Hecht Co. |
| Country | United States |
| Language | English |
| Pages | 1 |
| Source | Chronicling America, Library of Congress. The Evening Star (Washington, D.C.), 1948-12-22, page B-12. The advertisement is cropped from the newspaper page; digitized by Library of Congress. |
| Credit | Library of Congress |
| Identifier | Chronicling America sn83045462/1948-12-22/ed-1/seq-39 |
| Transcription | Transcribed by eye |
Reference
The Hecht Co. Shelby 1948 Advertisement: The Hecht Co. Toy Clearance: Boys' Bicycles, Shelby's Big 26-Inch Bike Reduced from $44.95 to $34.95, and Two Other Shelby Models. 1948. Ebykr, https://ebykr.com/library/shelby-hecht-toy-clearance-advertisement/.
Wikipedia
{{cite web |title=Shelby 1948 Advertisement: The Hecht Co. Toy Clearance: Boys' Bicycles, Shelby's Big 26-Inch Bike Reduced from $44.95 to $34.95, and Two Other Shelby Models |publisher=The Hecht Co. |date=1948 |url=https://ebykr.com/library/shelby-hecht-toy-clearance-advertisement/ |website=Ebykr |access-date=}}B—12 THE EVENING STAR, Washington, D. C. WEDNESDAY, DECEMBER 22, 1948 Hundreds of Exciting Christmas Gifts Reduced in Our Toy Clearance! 15% to 50% OFF 45 Originally 44.95 Boys' Bicycles 34.95 Save $10 on this streamlined beauty! It's Shelby's big, 26-inch bike with balloon tires and front light. Red and white with chrome handle bar. …
B—12 THE EVENING STAR, Washington, D. C. WEDNESDAY, DECEMBER 22, 1948 [the running head stands at the top of the page; the page is headed THE HECHT CO., WASHINGTON AND SILVER SPRING; neither is in the cropped scan]
Hundreds of Exciting Christmas Gifts Reduced in Our
Toy Clearance!
15% to 50% OFF
[Drawing: a boy in a shirt and slacks stands astride a streamlined boy’s balloon-tire bicycle with a tank and a headlight, holding the handlebars.]
45 Originally 44.95
Boys’ Bicycles
34.95
Save $10 on this streamlined beauty! It’s Shelby’s big, 26-inch bike with balloon tires and front light. Red and white with chrome handle bar.
12 Orig. 52.95 Shelby Bicycles, boys’ model, light, horn, luggage carrier — 44.95
5 Orig. 57.95 Shelby Bicycles, boys’ model, light, horn, luggage carrier — 49.95
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