Holdsworth 1957 Catalog — The Mark of Quality: the Typhoon, Cyclone, Monsoon, Zephyr, Hurricane and Whirlwind, with Five Reasons to Select a Holdsworth

— Page 1 (front cover) —
The MARK of QUALITY
W.F.HOLDSWORTH
[signature: W. F. Holdsworth]
PROUDLY CARRIED BY THE
1957 RANGE OF
Holdsworth Cycles

[Cover: a drawing of a head tube with ornate lugs carrying the Holdsworth head badge, a crown over a red shield with a scroll reading W.F.HOLDSWORTH, on a gray halftone ground. A red script W. F. Holdsworth signature crosses the head tube; the cover lettering is in red.]

— Page 2 —
5
REASONS
WHY YOU SHOULD SELECT
A
HOLDSWORTH

1. Holdsworths are thoroughbreds—only the best materials, “531” or Kromo, and the best finishes used.

2. Only first class labour employed—many have been with us for years, they are not “casual” in their work.

3. Design—proved by the many championships—World, British, Empire and National—won on HOLDSWORTHS.

4. Consistent standards—it is only a combination of craftsmen and efficient plant, devoted solely to cycle frames, that can maintain the high standard required.

5. The name “HOLDSWORTH” has stood for quality over the past 30 years—we are not going to let it down now!

[The list of five reasons to select a Holdsworth, printed in red inside a heavy black ring drawn like a tire. The same disc appears in quarters at the inner corners of k57-p03 to k57-p06, which meet around it.]

— Page 3 —
CLUB

For The Clubman
we suggest
THE
TYPHOON

FRAME SET £11 – 11 – 0

This light and lively mount is constructed with Continental Lugs cut to an attractive design, brazed into Reynolds best “531” or A. & P. “Kromo” butted tubing. Oval to round Fork Blades, 2⅛” [?] rake, frame angles 73° head and 71° seat, and with Continental-type head fittings.

Equipment includes such world-famous items as Brooks B17 Saddle, Williams C34 chain set, 27″ x 1¼” Dunlop high pressure rims built on to British Hub Co.’s or Bayliss Wiley 9/10 hubs, Dunlop skin-sided speedy H.P. tyres and tubes, Perry chain and HOLDSWORTH’S famous “Allez” quill pattern alloy pedals, two British “G.B.” alloy brakes, Maes or similar bends in popular steel or alloy stem, guards and pump, brazed on stops, boss for gear, lamp bracket and pump pegs.

Finish in any colour, Flam, Lustre or Enamel to choice; hand-lined lugs, top eyes and crown. Head plate and complete set of transfers.

Complete cycle to this fine specification, including Tax £29 : 9 : 6

Or with Four-speed Simplex or Huret Tour de France or Benelux Gear £32 . 5 . 6

[In the lower right corner: one quarter of the round “5 REASONS WHY YOU SHOULD SELECT A HOLDSWORTH” panel, its heading only; it is transcribed in full on k57-p02.]

[Holdsworth’s Typhoon for the clubman, its frame set and complete cycle prices beside a drawing of a club run headed CLUB, with a man and a woman leading a line of riders. The body text curves around the quarter of the central five reasons disc in the lower right corner; a small illegible mark at the drawing’s lower left may be an artist’s monogram.]

— Page 4 —
For Enthusiasts
whatever Their
“fancy” THE
CYCLONE

FRAME SET £14 – 10 – 6

ROAD

The design of this model is subject to specification according to whether it is mainly for Time Trials, Touring or Massed Start. We find that for T.T.s or Touring the average rider is best suited by a 22″ to 23″ frame with angles of 73° head and 71° seat tube combined with a 22½” [?] top tube, for the taller rider the 24″ frame has a 23″ top tube whilst the man who requires a “short reach” model will find a 21″ frame with a 21¼” [?] top tube and angles of 72° head and 73° seat tube the happiest combination. Massed Start riders usually prefer the 72° parallel design whatever their build.

Nervex Professional lugs are used and fluted wrap-over top-eyes with Agrati ends and gear hanger. Campagnolo self-centring ends are fitted for 10/- extra. Alatet head and Continental-type bottom bracket fittings complete the refinements of this specialist frame.

Finished in any colour Flam, Lustre or Enamel, lined or lugs picked out; split band to seat tube.

Specifications for complete cycles will, of course, vary with the use to which it is proposed the cycle will be put, but we suggest that many will find the following specifications suitable:—

Williams C34, Dunlop H P s, B W. 9/10 hubs, two “G.B.” brakes, “Allez” pedals, Maes bends, Brooks B17, Bluemel guards and pump.

Complete cycle, as the above specification, including Tax £35 . 6 . 0

[In the lower left corner: one quarter of the round “5 REASONS WHY YOU SHOULD SELECT A HOLDSWORTH” panel, the end of its heading only; it is transcribed in full on k57-p02.]

[Holdsworth’s Cyclone for enthusiasts, with its frame set price, frame dimensions for time trials, touring or massed start, a suggested specification and a complete cycle price. A drawing headed ROAD shows a rider cornering hard past two spectators; the text steps in around the quarter of the central five reasons disc in the lower left corner.]

— Page 5 —
For Nippy Massed-start
Riders — THE
MONSOON
FRAME SET – £12 . 12 . 0

Low bracket and long back—giving stability—and the popular “box” design—72° parallel—produce a manoeuverable mount which is safe in the tightest bunch.

Best Continental ends with hanger also “ALATET” head fittings. Brazed-on fittings include cable eyes, brake system eyelets under top tube for exposed cables, gear lever boss.

In conformity with modern practice, NO pump pegs or lamp bracket boss are brazed-on.

Complete cycles with the HURRICANE specification as detailed overleaf, which includes Simplex or Huret Tour de France gears, are priced as follows (including Tax):—

Four-speed | £32 : 3 : 6
Five-speed | £32 : 9 : 9
Eight-speed | £35 : 0 : 9
Ten-speed | £35 : 7 : 0

IN LINE.

[In the upper right corner: one quarter of the round “5 REASONS WHY YOU SHOULD SELECT A HOLDSWORTH” panel, the left-hand parts of its five numbered reasons; it is transcribed in full on k57-p02.]

[Holdsworth’s Monsoon for massed-start riders, with its frame set price and the prices of complete cycles with four, five, eight or ten speeds. A drawing headed IN LINE shows a rider numbered 61 signaling with his arm, a roadside figure holding out a bottle and two more riders in the distance; a small illegible scribble at the drawing’s lower right may be an artist’s signature.]

— Page 6 —
For those who like to
‘Mix-it’ — THE
ZEPHYR
FRAME SET – £14 – 14 – 0

The 73° parallel angles, combined with round fork blades and exceptionally strong back, incorporating the W.F.H. heavy plate path ends and fluted wrap-over top eyes, will meet all stresses found when “mixing it.” Bare guard clearance is provided and crown is drilled for shallow pattern brake. Feather-weight bottom bracket assembly.

This frame design, with its specially cast crown and long 2″ path ends, sacrifices nothing of its appearance to sturdiness.

Finish any colour Flam, Lustre or Enamel. Lugs picked out or frame lined. Split band on seat tube.

Purely Path Frames, similar to those on which National, British Empire and World honours were won, supplied to specification.

TRACK
PATH
or [?]
ROAD.

[In the upper left corner: one quarter of the round “5 REASONS WHY YOU SHOULD SELECT A HOLDSWORTH” panel, the right-hand parts of its five numbered reasons; it is transcribed in full on k57-p02.]

[Holdsworth’s Zephyr for those who like to mix it, with its frame set price and a red boxed note on path frames supplied to specification. A drawing headed TRACK PATH ROAD shows a rider sprinting on a track bicycle, with a marquee and pennants behind; the text steps in around the quarter of the central five reasons disc in the upper left corner.]

— Page 7 —
THE
HURRICANE

When introduced, last season, this FRAME made an instant appeal and proved to be the most popular HOLDSWORTH.
Although offered at a figure below the price of any HOLDSWORTH since the war, the frame is an example of the skill of the specialist
lightweight builder.
The world-famous Reynolds ” 531 ” tubing. Fancy-cut lugs. Oval-to-round fork blades in best Continental crown. All brazed-on refine-
ments. ” Box ” design—72° parallel—produces a stable and nippy frame. Agrati rear ends with hanger.
FINISH. Rustproof foundation with any colour to choice. Flamboyant on Lustre. Frame lined
gold and light blue or Lugs picked out. Head plate and full set of transfers, including signature.

Frame Set – £10 . 10 . 0

Complete HURRICANE CYCLES with the following classy specification —

WHEELS.—Dunlop speedy High Pressure Rims built with double-
butted 15/17 Spokes and British Hub Company or Bayliss
Wiley Hubs. Dunlop open-sided High Pressure Tyres.
CHAIN-WHEEL SET.—Williams (four-, five-, eight- and ten-speed
models have 3/32″ rings).
BRAKES.—The famous British ” G.B.” alloy.
SADDLE.—Brooks popular B15, either Narrow or Flyer, with
chamfered edges for comfort.
BARS and STEM.—Maes alloy Bend, in steel or alloy Stem. Plastic
taped Bars.
PEDALS.—Chromed rat-trap design.
GUARDS.—The latest vivid coloured celluloid guards in Red,
Blue, White or Black, incorporating rear reflector.
PUMP.—18″ (Continental size) for easy and rapid inflation.

You can take your choice from five different models. With
single speed: with Simplex or Huret Tour de France four- or
five-speed, or the latter with the addition of a Campagnolo
” Sport ” Front Changer giving eight- or ten-speeds.

Prices for complete Cycles, including Tax:—
Single speed and fixed cog …. £27 : 10 : 9
Four-speed with Simplex or Huret Tour de France Gear | £29 : 12 : 0
Five-Speed with Simplex or Huret Tour de France Gear | £29 : 18 : 3
Eight-speed with Campagnolo Front Changer, Simplex or
Huret Tour de France Gear and Double Chain Wheel …. £32 : 9 : 3
Ten-speed with Campagnolo Front Changer, Simplex or
Huret Tour de France Gear and Double Chain Wheel …. £32 : 15 : 6

[Holdsworth’s Hurricane under a large red striped heading: the frame and its finish, the frame set at £10 . 10 . 0 and the specification and prices of the complete cycle in five models, single speed to ten-speed. A page of lettering only, cropped close to the print at the top and bottom; no folio shows.]

— Page 8 —
THE
BEST

UNDOUBTEDLY is
the WHIRLWIND

Produced for the rider who appreciates that only “The Best” is good enough, this frame is deservedly the most popular amongst leaders in the sport and pastime. You will become the most envied member of your club when you turn up on your new WHIRLWIND.

Made entirely to your own specification or to our suggested design, the result of our unrivalled personal experience.

Built by men who take a pride in their work and who excel themselves when it is a WHIRLWIND- a “regardless of cost” job. Lugs are hand-picked and finished individually into the latest intricate design, a part of which can be seen on the frontispiece of this list. With the addition of first-class Continental “Stronglight” head fittings, attractive Bayliss Wiley Featherweight bottom bracket fittings and genuine Agrati ends, this frame has a perfection unsurpassed in the trade.

In the finish, here again, no expense is spared. Chrome Crown and Drop-outs, first-class Flam, Lustre or Enamel with bands, either the new multiple narrow split or a full six-inch, on seat tube. Contrasting colour head tube if desired, and any type of frame linings, whilst the lacy pattern of the lug-work is accentuated by hand linings.

Frame Set – – £17 . 17 . 0

[Holdsworth’s Whirlwind frame set, its description and price under a drawing headed THE BEST in which three young cyclists look at a lightweight bicycle with dropped handlebars propped against a wall. An illegible artist’s signature sits at the lower right of the drawing.]

— Page 9 —
TRICYCLE CONVERSION SET
enabling the cycle to be converted into a three-wheeler in a few minutes

In ever-increasing numbers Clubmen are becoming ” barrow boys.” Apart
from the multitude of ” private owners ” up and down the country, the all-
male Tricycle Association now has around 400 names on its membership list.
The lure of the three-wheeler is something quite inexplicable. No trike
man to whom we have spoken has yet produced an adequate answer to
the inquiry, ” Why three wheels? [?] ”
We think the charm of the three-wheeler lies in the fact that it is
different. A delightful new slant is given to a familiar pastime, new riding
problems present themselves and the mere mastery of the technique of
trike-riding does something to a fellow’s ego. For although the acquisition
of riding skill soon comes, it does not come all that easily.
BUT there were two bogies to be overcome by the cyclist proposing to join the
ranks of the tricyclists.
Firstly, the Cost Bogey. The price of the tricycle conversion set is but
£13 7s. 6d., which includes Endrick rims and Sprite tyres. This at once
puts the pleasure of owning a ” barrow ” within the immediate reach of
a great number of lads with a yen for this sort of wheeling.
Secondly, Parking Space. With practice the unit can be dismantled for
stowing in the cupboard under the stairs, in a matter of a few minutes.
But as the overall width is 28 inches from cone to cone, the trike will
pass neatly through most doors.
Broadly speaking, the axle can be fitted to any type of bicycle frame,
including those with track ends, which makes it a very versatile piece of
equipment.
There are, however, a couple of points prospective trike men might bear
in mind. The use [?] of a cycle with a low bracket [?] is [?] desirable to keep
the centre of gravity low, and with stays of a minimum length to keep
the drive relatively short.
A specially built tricycle usually has a bracket height of 9½ inches. When
a conversion set is fitted to a bicycle, normal bracket height is automatically
reduced an inch by virtue of the axle’s design.
A 72° head is best, and anything steeper is likely to prove tricky. The
fitting of gears is easily carried out, and the Simplex, Benelux, and Standard
Cyclo with two-wire control, will work satisfactorily.

STANDARD SET
Finished in Gold Lustre
(other colours 7/6 extra)
£13 . 7 . 6
With Endricks and Dunlop Speed Covers.
With H.P. Rims and Tyres, 15/- extra.
If used with freewheel, a hub brake can be
fitted to off-side hub (proved to be the most
efficient position), £2 12s. 6d.
Detachable celluloid mudguards adjustable for
26″ and 27″ wheels, 30/-.
Hanger brazed on for derailleur gear, 3/6 extra.

FRAME SETS quoted in this list include the best Continental or British
Head and Bracket fittings ([illegible]” diameter bearings top and bottom) all as
available. Seat pillar, adjustable lamp bracket and usual brazed-on
fittings as applicable to the model. N.B. standard sizes as listed 21″—25″.
Please advise,’when 22″ or under, whether short reach measurements (see
Cyclone) are required. Normal sizes have 22½” top tube, 24″ and over,
23″ top tube.
TUBING
ALL HOLDSWORTH’S frames are built [?] from BEST BRITISH TUBING—
Reynolds ” 531,” the High Carbon Steel, or ” KROMO ” Accles and Pollock’s
Chrome Molybdenum. They [?] produce light, responsive, but sturdy frames
and should not be confused with the much inferior tubing used in so many
of the imported Continental frames.
CARRIAGE AND PACKING. Frames and conversion sets 3/-. Complete
cycles 5/-.
PRICES
In a fluctuating world we must [?] reserve the right to make adjustments
of prices where necessary.
We regret that owing to the [hidden] at which ” HURRICANE ” models are
offered we are unable to depart from the standard specification but, so there
may be no undue delay in the despatch [?] of your order, we reserve the right,
should any fitment not then be available, to substitute one of similar value

[Holdsworth’s Tricycle Conversion Set: a photograph of a rider on a tricycle raising one hand, an article on the set with the Standard Set price and red notes on frame sets, tubing, carriage and prices. A thin dark fiber or hair lies diagonally across the PRICES note and covers one word; the note ends at the foot of the image with no full stop, and no folio shows.]

— Page 10 —
EXTRA ITEMS TO STANDARD
(Purchase Tax, which is payable where the extras apply to a complete cycle, is shown in brackets)

CAMPAGNOLO FITTINGS
Single Gear Lever Boss …. 4/9 …. (1/-)
Double Gear Lever Boss …. 11/- …. (2/4)
Self-centring Ends …. 10/- …. (2/2)
CO2 Pump Clip …. 4/6 …. (1/-)

CHROME PLATING
Front Fork Crown …. 8/6 …. (1/10)
Front and Rear Ends, approximately six inches …. 31/- …. (6/9)
Front and Rear Drop-out Plates only …. 26/8 …. (5/10)
Front Fork all over …. 25/- …. (5/6)
Head Lugs …. 19/6 …. (4/3)

[A narrow strip of pink paper headed EXTRA ITEMS TO STANDARD, with two short price lists of extras, Campagnolo fittings and chrome plating, each price followed by its Purchase Tax in brackets. Creases cross the heading and the lower left of the lists, and the image ends just below the last rows, so any further rows are not shown.]